I meant scalability of infrastructure, of which Amazon in particular has little shortage of. They also have 60% of the eBook market. Book electrons don't take up much space and the data overheads don't mean margin erosion at high volumes, unlike with printing and warehousing. When you don't pay for editing, design and printing then total…
I meant scalability of infrastructure, of which Amazon in particular has little shortage of. They also have 60% of the eBook market. Book electrons don't take up much space and the data overheads don't mean margin erosion at high volumes, unlike with printing and warehousing. When you don't pay for editing, design and printing then total high volume is how you offset low runs per author. 1 book for $10 @ 10% net is equivalent to 10 books at $1. Or just run the whole operation at cost to compete, because books are far from the only items on their marketplace shelves...
I meant scalability of infrastructure, of which Amazon in particular has little shortage of. They also have 60% of the eBook market. Book electrons don't take up much space and the data overheads don't mean margin erosion at high volumes, unlike with printing and warehousing. When you don't pay for editing, design and printing then total high volume is how you offset low runs per author. 1 book for $10 @ 10% net is equivalent to 10 books at $1. Or just run the whole operation at cost to compete, because books are far from the only items on their marketplace shelves...